California Almonds x Marvel

When we last saw Thor in Ragnarok, he’d kind of let himself go. So, along with our clients at the Almond Board of California, we saw the perfect opportunity to have some fun with the global release of Thor: Love and Thunder, and to tout the health benefits of almonds in the US, Mexico, the UK, Italy and India. I managed the creative process, along with local agency partners, in all markets (except for India.) Password (if you need it for the video) almond